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OurPLANE adds jets to its prop fleet.

London, Ontario-based OurPLANE just took delivery of its first Eclipse 500 Very Light Jet, which it will operate out of Jacksonville, FL. The fractional provider has a total of 18 Eclipse 500’s on order. The next two planes delivered will be stationed out of Los Angeles and Toronto.
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Yet another sign of fractional jet growth.

OK, so you don’t need to be convinced that the fractional jet industry isn’t a fad. But still, here’s some news that suggests just how popular this choice is becoming–and how confident some well-informed, wealthy people are in the future of fractional flight.
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Barefoot Ad Analysis: Marquis Jet Card

Some ads say so much. Some don’t say much at all. And then there are ads that somehow manage to say nothing at all. This Marquis Jet Card ad is an excellent example of the latter. An ad that leaves a lot to be desired.
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Barefoot Ad Analysis: Flight Options

Those of us in the advertising business are hypersensitive to cliché’s and stereotypes. That’s because most of the bad advertising out there hangs on one or both. Unfortunately, clichés and stereotypes abound in fractional jet advertising.
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Delta AirElite Adds Planes to its Fleet

According to a recent article in the Cincinnati Business Journal, Delta AirElite has added several new planes to its fleet for member and charter use.


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Avantair’s End-of-the-Year Bonus Countdown

We may have just saved you $20,000.

I received an email today from Avantair announcing a special promotion. Avantair is running a year-end sale with bonuses for closing the deal more quickly.
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Fractional Jet Ownership Drives Business Jet Orders at NBAA

An article at flightglobal.com highlighted how continued demand for private aviation options (fractional jet ownership/charters) drove new orders for jets at the NBAA national show.
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An interesting option for outdoorsmen.

It’s well understood by most that one of the advantages to flying private over commercial is access to more runways. The practical benefit is that you can land closer to your destination, be that for a business meeting or some fly fishing. Your landing options increase significantly more if you choose a turbo-prop over a jet for your fractional ownership.
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Good Review of Fractional Jet Ownership Pricing

The attached article on Fractional Jet Ownership Pricing recently appeared in Helium Report. The article is written by Craig Bowers, the President of JetForward Aviation, an aviation portfolio management firm. The article covers the nuances of pricing for each of the main providers (CitationShares, FlightOptions, NetJets, and Flexjet), and highlights the rapid changes in the space.
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When numbers don’t add up.

No one said that evaluating your options when it comes to fractional jet ownership would be easy. Hell, if that were the case, then we wouldn’t be here trying to help you, or ourselves for that matter, find some clarity in the haystack of data points. In fact, while reviewing some material just today, I found some interesting inconsistencies among providers that surprised me. And confused me too.
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